Castello di Ama has been producing Rosato since 1982. This wine comes from the best vats of Sangiovese and Merlot through a drain (saignee) carried out for almost 12 hours with skin contact. For many years, we have been fermenting the extracted must in small stainless steel tanks, but three years ago, we started an experiment to ferment the must just extracted in second-passage barriques. In order to make the market aware of this change, we have decided to change our traditional label and to give a name to the wine. This is how Purple Rose was born. The extremely successful result of this experiment made us comfortable in the decision to propose vintage 2017.